Search Engine Optimization – it’s a phrase that strikes both fear and excitement into the hearts of small business owners everywhere. On one hand, it has the power to make or break your website ranking on Google and other search engines. On the other, it’s a complex and ever-changing world […]
Elbert Grims
7 Fact-Finding Strategies Entrepreneurs Must Pursue Before Developing Their Product
by Min Basadur, Michael Goldsby and Rob Mathews, co-authors of “Design-Centered Entrepreneurship, Second Edition“ In this era of rapid change, creativity and innovation are essential for success. Entrepreneurs are challenged with uncovering real problems and designing elegant solutions to those problems. Yet all too often entrepreneurs reverse this process. What results is […]
World Cup fans transform streets of Doha with chaotic fashion choices
The World Cup in Qatar has become a political lightning rod, so it comes as no surprise that soccer fans’ sartorial style has sparked controversy. Forget your classic soccer jerseys – the streets of Doha have been transformed into a chaotic runway show in terms of fashion. Visitors from around the world […]
How This Peruvian Small Business Creates Ethical Dog Apparel
Seventeen years ago, Patricia Queirolo was driving through the Andes with her family on their way to the Colca Canyon. A college student at the time, she was trying to come up with a business idea for her thesis project. Peering through her window at the beautiful Peruvian landscapes and […]
Which One Should You Pick?
Listen to this post narrated: Social media networks started with one simple goal – to connect people with their friends, colleagues, and family. But this has changed a lot. Businesses have become key players in the modern social media experience. This is especially true for Facebook. With billions of active […]
2023 Trends for Foreign Direct Investment in Brazil
With a GDP of $1.61 trillion USD in 2021, Brazil is the largest economy in Latin America and the 12th largest in the world. The state of Sao Paulo is the country’s economic center with 45 million inhabitants and makes up 33% of the nation’s GDP. In terms of foreign […]
E-Signature Law Philippines: Is It Legal?
With the advent of remote and hybrid work setups and the digitization of most business processes, e-signatures are becoming increasingly popular. But with their increasing popularity comes a common question: is an electronic signature legal in the Philippines? In this post, we’ll discuss everything about e-signature so you can navigate […]
Royal Bank of Canada’s HSBC Canada deal likely to face scrutiny, (NYSE:RY)
JHVEPhoto Royal Bank of Canada’s (NYSE:RY) proposed C$13.5B acquisition of HSBC’s (NYSE:HSBC) Canada operations, is the biggest Canadian bank deal in years. That alone is likely to have Canadian regulators looking closely at the deal in a country where the banking industry is already highly concentrated and RBC is its […]
How to Encourage Your Employees To Post on Social Media
Is your business harnessing the power of employee advocacy through social media? A good way to think about employee engagement on social media is to imagine it as a party. Now, everybody loves a party. We all love to be celebrated and to celebrate others. Pop that champagne and throw […]
CraneMorley Wins Two 2022 MarCom Awards
(Irvine, CA, Release: November 15, 2022). For Immediate Release CraneMorley is honored to win two awards, for the 19th annual Marcom Awards. The MarCom Awards recognizes outstanding achievement by creative professionals. Winners are selected from over 600 entries in Print, Web, Video, and Strategic Communications. Competitors are judged by Association […]